About the Covid-19 Impact Series
The Covid Crisis has put forth several challenges for Sellers, Brands & Retailers. The foremost question that comes to our minds is whether one should continue to advertise in these times of lockdowns and uncertainties or simply put a stop to all forms of ad spends till the situation normalizes.
In order to help you get the right answers, we invite you to join our expert panelists on the first of a series of web discussions covering relevant topics specific to the Covid-19 Impact
How to drive positive ROI in your Ad strategy during lockdown
Expert Panelists :
Mr. Rohin Mittal, Co-Founder, Adyogi & Uday Thareja, CBO, Sync Media and Adtech,
Session Moderator Ms. Rachna Prasad, Chief of Marketing, Alliances and Inside Sales, Vinculum Group
Topics that we would cover
- Consumer behaviour in times of lockdown
- Efficient Ad strategies for Covid-19
- Build stronger funnels during trying times
- Refined targeting for optimal ROI
- Location advertising
- Media landscape specific to ATL
