How Purplle, one of the largest online beauty retailers in India, gained 3X increment in their GMV value

The challenge and how Vinculum helped

Managing orders from different channels was emerging as a big challenge for Purplle as it was a fast growing brand. Also managing the warehouse operations was becoming a tedious job. Hence they were looking for a unified solution that could provide them with a single view of Orders and Inventory across multiple channels and distribution network & a multi-location Warehouse Management systems.

The following solutions were given by Vinculum:-

• Multi-location order allocation and fulfillment to support their offline to online flow
• A single dashboard to manage orders, print shipping labels and generate manifests for orders
• Business intelligence reports to improve inventory planning and operational efficiency